Smart mailbox is an upgrade of traditional mailbox systems mainly considered to solve the problem of neglected mails, letters, packages and package theft. The relevance of direct mail demands natural growth in the mailbox market. Direct mail is mainly used by services such as retail, finance, telecommunications, public sector, charities, travel and tourism. Important couriers are not restricted to any particular type or industry, which helps in the expansion of courier services and creates demand for the smart mailbox market.

Market trends such as the Internet of Things are affecting the smart mailbox market dominantly. This requires smart security solutions in smart mailboxes that can connect and interact with smart devices. Emerging technologies such as drones are critical for the growth of the smart mailbox market as the package delivery industry is expected to change by the end of the forecast period.

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In 2016, August Home Inc. conducted a study in which 1 million US homeowners were victims of package theft and 69% of package theft victims preferred a delivery service that enters their home. This further contributes to the demand for smart mailbox systems.

Global Smart Mailbox Market: Market Dynamics

The smart mailbox protects mail and packages from thieves using sensors and cameras that can notify the owner of any suspicious activity, if detected. A Canadian company called Danby has launched “Parcel Guard”, a mailbox with an anti-theft drop box, where once the parcel is in, it stays there. Another company called “ParcelHome” has successfully launched a smart mailbox similar to Danby’s. As the market has only two dominant companies, the market is consolidating for smart mailboxes.

The direct mail market is expected to grow at a single-digit CAGR. The result of Google’s trend analysis shows a peak in the smart mailbox market in 2018, and the market demand for smart mailbox is expected to increase in the coming years.

In a study by the United States Postal Service, US homeowners received an average of 27 packages each year, and 26% of them received deliveries at least once a week. Nearly 53% said packages left on doorsteps were stolen. Additionally, victims spend around $200 to replace each stolen package. Similarly, Shorr Packaging published an Amazon package survey report in 2018. In this study, 31% of Americans experienced package theft, with a sudden surge during the holiday season. This establishes the need for smart mailboxes in the US and the market is expected to rise over the forecast period.

Factors driving the smart mailbox market include the low cost of printing using digital printers, which negates the labor costs of printing postcards. The growing vanity of direct mail, even though email dominates the modes of communication, can also be a significant factor for the smart mailbox market. According to a recent study by a company called “MailChimp”, direct mail offers a higher open rate. The average email open rate from 45 industries is 20.81%, which is a clear indication that email lacks the trust factor offered by direct mail. These driving factors, in turn, create a dominant demand for the smart mailbox market.

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Global Smart Mailbox Market: Regional Analysis

The smart mailbox market can be segmented into seven geographies: North America, Latin America, Europe, East Asia, South Asia, Oceania, and Middle East & Africa. US letter carriers (North America and Latin America) delivered 268,894 letters and 2,633 packages per carrier, more than any other country in the world, making it the target market for smart mailboxes. Japan Post is considered the most trusted direct mail service according to a survey conducted by the World Economic Forum.

Korea is also in the list of top five courier services. So, countries dominating in postal and courier services are still engaged in direct mail and smart mailbox solutions might be a natural transgression for them in the future. The increasing cases of mail theft demand a secure and intelligent mailbox system, which can notify the user of mail delivery as well as any intrusion and suspicious activity.

According to a nationwide survey conducted by the United States Postal Service in 2016, the American public expects their mail to be delivered by drone within the next 5-10 years, which in turn contributes to the growth of mail delivery systems. smart mailboxes.

Smart Mailboxes Market: Major Manufacturers

The global smart mailbox market is consolidated with only two dominant market players in the manufacture of smart mailboxes. Danby, a Canadian company, has a product called “Parcel Guard” and a Belgian company called ParcelHome has a similar smart mailbox called “Smart Parcel Box”. So there is hardly any competition in the smart mailbox market. This provides room for growth in the smart mailbox market. The global smart mailbox market is expected to witness a high increase by the end of the forecast period.

Companies like uCella, InBin and Cleveron also offer secure mailbox solutions. uCella, which is crowdfunded on indigogo, has yet to ship smart mailboxes to any of its customers. InBin, which is owned by GMGMC LLC, has a patent pending for the smart mailbox. Cleveron, an Estonia-based company, has developed its first-ever cloud-based smart mailbox system for businesses and individuals.

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Global Smart Mailbox Market: Key Segments

The global smart mailbox market can be segmented on the basis of product type

  • Type of technology
  • Material type
  • Type of mounting
  • Type of packaging
  • package size
  • Delivery

Package type can be further segmented into direct mail and delivery package. Delivery type can be further segmented by air and ground delivery. Air delivery can be implemented by drones to drop packages into a mailbox, and postmen can use a ground delivery system. Smart mailbox end users can be of two types: industrial use and home use. The material type can be segmented into steel. Likewise, mounting types can be segmented into wall-mounted and floor-standing smart mailbox. The product type segment in the smart mailbox controls various technologies such as motion-activated IP camera, Wi-Fi, and iOS/Android app to secure the package.

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